Copywriting
Bloomberg needed a content reel that would showcase their company vision and highlight key projects. I worked with Phoenix Productions to bring a different perspective to their messaging.
Unilever overcame key barriers in marketing skincare to men with this utilitarian concept, yielding a Valencia Media Award, a Silver Effie, and articles in ADWEEK, Ad Age, and The New York Times.
For 11 years, I wrote the entire program for America’s pre-eminent advertising awards show, starting with this opening monologue delivered by Lewis Black.
I wrote an entire mini-site aimed at fans of college football to promote the Nissan Juke.
Interviews with heart disease sufferers who have used aspirin therapy to positive results for Bayer's Aspirin Cardio web site.
The Hollywood Reporter wanted something different for its entertainment advertising awards show. I gave them the same thing entertainment advertising has been giving consumers for decades.
